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Urgency x Optimism = Action

The Earthshot Prize finds and grows solutions that will repair our planet

Inspired by President John F. Kennedy’s “Moonshot” challenge in 1962 to land a man on the moon within a decade, The Earthshot Prize was launched by Prince William in 2020 to search for and scale the most innovative solutions to the world’s greatest environmental challenges.

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Challange: Raise Awareness In New Regions

The Earthshot Prize asked us to reach new international audiences, especially in Spanish-speaking countries.

 

Solution: Edit & Multi-lingual Distribution Of Original Edits

Our team produced two compelling 2-3 minute videos highlighting Earthshot finalists from Latin America, suitable for distribution across all BrightVibes channels and those of our valued partners. To amplify our reach and impact within Latin America, we strategically partnered with Bioguia, a renowned media platform boasting an impressive following of 1.4 million on Instagram.

 

Impact: Huge Reach & Positive Engagement

Our video campaign has generated a remarkable impact, reaching over 1.9 million people, prompting 18.9k link clicks to The Earthshot Prize website, and a total of 36k engagements, and over 400k minutes watch time. Notably, over half of the reach stemmed from Spanish-speaking countries, primarily in Latin America. The sentiment of the reactions and comments has been overwhelmingly positive.

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We are passionate about collaborating with wonderful organizations and initiatives that truly make our world a better place. Check out our case studies by clicking on the logo of brands we've helped amplify their impact.

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Collaborate with us to increase your organization's impact through storytelling and audience engagement.

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